In a Pickle (2023)
In a Pickle Brand Identity
DESCRIPTION
In a Pickle was a creative branding challenge based on a provided brief for a pickle company. I took the concept further by imagining a fun, modern identity for a brand that celebrates pickled vegetables beyond just cucumbers—like carrots, onions, and jalapenos. I developed the visual direction, packaging design, and playful illustrations, using vibrant colors and quirky typography to bring a fresh, approachable vibe to a classic snack.
CREDITS
Brand Designer
Packaging Designer
Illustrator
Art Director
Typography Designer
Concept Developer
ROLE
Donyelle Joiner-Rogers

Social
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Illustrations, Stickers Imagery
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Illustrations, Stickers Imagery
Gorem ipsum dolor sit amet, consectetur adipiscing elit. Nunc vulputate libero et velit interdum, ac aliquet odio mattis. Class aptent taciti sociosqu ad litora torquent per conubia nostra, per inceptos himenaeos.